Alexander Kaye is a small recruitment company with big ambitions. It’s a competitive market out there — so they needed a memorable branding scheme that would create real cut through, and distinguish them from their hungry competitors.
We started by creating a clean, simple, timeless logotype. Then we commissioned a series of sophisticated illustrations to communicate key messages with a modern perspective. This edgy, contemporary visual persona really sets the brand apart from many of the more traditional, stick-in-the-mud recruitment agencies.